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Developing· AppleUpdated 1h ago
9to5Mac reports Apple increases foldable iPhone Ultra production target to 10 million units
9to5Mac reported that Apple has instructed supply chain partners to increase production of the upcoming foldable iPhone Ultra to roughly 10 million units.
Developing57/100
Credible lead
AI summary
Apple is reportedly targeting a higher production volume for its first foldable device, which may carry a premium price tag of $2,500 alongside the iPhone 18 series.
Why this matters
A 10 million unit initial order suggests Apple has high confidence in the demand for foldables despite a potentially record-breaking entry price for the Ultra model.
Confidence reason
Based on detailed supply chain reporting from 9to5Mac citing production figures and price forecasts.
Evidence
- 9to5MacPrimaryApple reportedly orders 10M foldable iPhone Ultra models, which could sell for around $2500 - 9to5MacZac Hall
"iPhone iPhone 18 Pro iPhone 18 Pro Max iPhone Ultra Apple reportedly orders 10M foldable iPhone Ultra models, which could sell for around $2500 Zac Hall | Jul 1 2026 - 9:24 pm PT 2"
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