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Official Source· Apple YouTube· Published Sep 30, 2026

Apple Shares a Behind-the-Scenes Look at Apple Games Stop-Motion

Apple’s new video shows how handmade characters and rocket models, frame-by-frame animation, and CGI came together in an Apple Games campaign film.

Full Report

Apple has published “Apple Games: Behind the Scenes of Stop-Motion Animation,” offering a look at the making of its Apple Games campaign film. The video describes how the production team combined stop-motion animation with CGI, including sculpted and painted game characters and multiple hand-built versions of the Apple Games rocket.

The team animated the elements frame by frame and paired them with digital effects. The feature highlights the mix of physical models and digital techniques used to create the campaign film.

Why This Matters

The video gives viewers a concrete look at the campaign’s production process: handmade characters and rocket models, frame-by-frame animation, and CGI all contributed to the finished visuals.

Evidence

Start with the primary evidence, then review supporting sources and context.

1 items

Primary Evidence

1
  • OfficialApple YouTubeOfficial videoOriginal

    Apple Games: Behind the Scenes of Stop-Motion Animation

    Apple

    “Go behind the scenes to see how the team behind the Apple Games campaign film blended stop-motion animation with CGI. Watch how they sculpted and painted game characters, built multiple versions of the Apple Games rocket by hand, and animated everything frame by frame alongside digital effects.…”

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